Yasha: Legends Of The Demon Blade

worldwide-campaignsYasha: Legends Of The Demon Blade

GSE

Renaissance PR worked on the launch of Yasha: Legends Of The Demon Blade from GSE on PC, PlayStation, Xbox & Nintendo Switch.

Campaign coverage in the first week since launch saw a total of 113 articles with a combined reach of 158.3 million UVPM with 58 of these being reviews.

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Highlights included IGN (113.1m), Game8 (32.8m), Duniaki (15m), Vice (12m) & CriticalHits (2.1m) to name just a few.

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Renaissance also supported with organic content creators generating 688 pieces of content across YouTube & Twitch from a subscriber base of over 11 million, resulting in over 2.1 million views at the time of writing.

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All of this has been achieved organically via clear curation targeting the right media & influencers who would be best suited to cover the game.

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