Renaissance were engaged to deliver PR & Content Creator strategy & execution for the Early Access launch campaign for Shadow of the Depth.

For media we delivered a focused approach including preview kit distribution & preview key out-reach. Within 7 days of launch, coverage had reached an audience of over 140m umv across specialist & mainstream media, inc. 38 reviews.​

For content creators we secured over 579,112 organic VOD views on over 121 channels during the launch window, achieving a peak live viewership of 23,790 & a total of 27,490 hours watched by audiences on Twitch.

Several popular roguelike creators covered the game, including Splattercat Gaming, Beelz, Lirik & OhRye.