Renaissance PR worked with GSE on Ratatan covering the games announcement at Summer Game Fest through until the Early Access launch on PC covering media & content creators.
Campaign coverage has seen a total of 327 articles with a combined reach of 1.3 billion UVPM.

Highlights included IGN US (93.4m), Game Rant (47.2m), GameSpot US (39.8m), Vandal (24.3m) & GamesRadar+ (22.3m) to name just a few.

With regards to the organic content creators, we generated over 5,400 pieces of content across YouTube & Twitch from a subscriber base of over 65 million, resulting in over 4.5 million views at the time of writing.

All of this has been achieved organically via clear curation targeting the right media & influencers who would be best suited to cover the game.




